• 2016 Year in Review


    2016 was heads down, hearts up. 

    This last year has been the busiest one yet for Cause+Affect. In fact, we have only just pulled our heads up to look around, and surprise, it’s the end of the year. We’d like to say a big thanks to everyone who has put their trust in us this year, and also those who have helped us earn other people’s. Here’s our top 9 projects of the year, in no particular order.


    BC Housing

    BC Housing is a Crown corporation that provides assistance to renters, as well as emergency and subsidized housing.

    Over the past few years, BC Housing has been going through some significant organizational changes, transitioning from direct managers of subsidized housing for the most vulnerable, to a leadership organization that empowers a network of experts to find innovative solutions for the delivery of affordable housing.

    Our work with BC Housing focused on cultivating the organization’s internal culture around this evolution, before developing a new brand identity system that better symbolized where BC Housing is today. We look forward to continuing to work closely with the team as the brand roles out, to ensure the organization is connecting with its diverse audience groups.

    Visit BC Housing Website



    Odd Society

    Our longstanding relationship with Odd Society Spirits continues, and this year we were able to finally deliver on their inaugural batch of single malt whisky, named Highbrow. Highbrow begins in the tradition of Scottish methods but with a distinct local flavour distilled from 100% BC grown malted barley. Aside from whisky, we have developed other new branded products that will see the light of day in 2017. Watch this space.

    Visit Odd Society’s Website




    Moresports is a community-driven, collaborative and inclusive approach to give ALL kids a chance to play. As a city-wide strategy, it allies with the School Board, Parks Board and communities to meet kids where they are and turn local youth into coaches and leaders. One of Moresports’ guiding principles is to “include always” so they included us on their team! Together, we have helped the organization develop its delivery model and new brand. We have worked closely with leadership but more importantly, with the kids and youths to create a brand that they’d be proud to be a part of and maybe even wear on a t-shirt.

    View Moresports Project




    This year, Cause+Affect has been working with the City of Vancouver on the reset of their current Housing and Homelessness Strategy. Over the last 6 months, we have been focusing on developing and facilitating a new strategic process that encourages greater community engagement.

    Rather than the traditional “present and defend” model, where a strategy is produced and citizens are then asked for feedback, we developed a new model; Re:Address, where experts and engaged citizens are actively weaved into the strategic process, allowing the strategy to inform our community, while our community informs the strategy.

    A cornerstone to this process was Re:Address Week and the Re:Address Summit which convened hundreds of people across a wide diversity of topics all centred on improving dialogue around housing affordability.

    A new strategy is expected in early 2017 that will be shared with the public through a variety of different methods of community events.

    Visit Re:Address Website



    VIFF (The Vancouver International Film Festival)

    VIFF is a 35 year-old cultural institution in our city. It’s beloved by locals and one of the largest film festivals in North America. Even with all that success, VIFF became fully aware that their audience was shifting in their needs and the organization needed to adapt along with them. At the same time, VIFF wanted to take the opportunity to better serve the diversity of Vancouver’s filmmaking community, embracing the next wave of technologies used to tell stories on screen, and of course attract more corporate partnerships.

    What began with the restructuring of their organization and the way they communicate, soon moved into a new brand for the festival and the year-round programming they deliver at the Vancity Theatre.

    View VIFF Project




    When one if every five Canadians is affected by a mental illness, it’s important we all speak and hear the words “Me Too.”

    They’re just two simple little words, but they carry so much meaning: empathy, sympathy, understanding and support. They tell us we are not alone. And they are powerful weapons against the prejudice and stereotypes that surround mental health and hold people back from the treatment, respect and dignity we all deserve.

    This made MeToo the perfect name for a new mental illness awareness initiative from the VGH/UBC Hospital Foundation. The brand is led by a event series that brings people with mental illness to the stage to share stories of struggle and success.

    View MeToo Project



    VAHA (Vancouver Affordable Housing Agency)

    VAHA was established by the City of Vancouver as a new vehicle to deliver a variety of housing options with greater levels of affordability for people who live and work in Vancouver. Tasked with providing 2500 new homes by 2021, VAHA continues to develop innovative partnerships with a project pipeline of over 20 sites and 1000 units, with more sites to come.

    VAHA engaged Cause+Affect to help with a new brand and communications framework, as well as to facilitate the engagement of local communities in Vancouver as they look to add more and more homes into our neighbourhoods.

    Visit VAHA Website



    Metro Vancouver

    Our work with Metro Vancouver began with the Regional Parks service area. Cause+Affect helped this passionate group clarify the aspects of their service that mattered most and identify the unique attributes and personality that supported them. An evolved brand was developed to bring clarity and consistency to their communications.

    As a result of this great work with the Regional Parks team, Cause+Affect was recently engaged to deliver a more substantial chunk of work; the development of a holistic and streamlined brand system for Metro Vancouver, that included new identity and service architecture… soon to be revealed.

    Visit Metro Vancouver’s Website



    Our new digs

    And lastly, and maybe most importantly, we found a new home for Cause+Affect this year. Since our founding in 2004, we have always been in Gastown. In fact, our previous 3 offices were all within shouting distance of Gassy Jack…or Six Acres, whichever makes a more obvious location marker. Our new office is no different as its entrance is just off the courtyard of Gaoler’s Mews in The Garage Building at 12 Water Street.

    We are up on the 5th floor with views looking out to the North Shore mountains and rooftops of Gastown. If you are in the neighbourhood, drop by and say hello. We almost always have a pot of coffee on the go.

    Contact Us


    What’s Up for 2017?

    We have a remarkable project in progress with the City of Vancouver which we hope will see the light of day next year. Meanwhile, we are working with HFBC Housing Foundation to create a powerful new brand. A 100% packaging-free grocery store very close to our hearts will be launching their new identity in the coming months, and of course the completion of the City of Vancouver’s Housing and Homelessness Strategy is one of our key priorities. Ongoing work for BC Housing, Metro Vancouver, VIFF, and Odd Society will also keep us busy and a very, very new project with BC Hydro appears to be something quite special.

    Here’s to those that continue to make our city better. If we can help, just ask.



  • Speakers: Sublime&Ridiculous


    Sublime&Ridiculous Vol.1 – Speakers Announced

    Thursday, October 27th 2016  (7:00pm – 9:00pm)

    Sublime&Ridiculous is a new event series aimed at providing a dynamic and diverse discussion on topics that are pulled directly from local headlines. Vol.1 focuses on Housing Affordability and is presented in collaboration with the City of Vancouver as a part of the Re:Address week.

    We have assembled an incredible group of speakers who have first hand experience and expertise in the growing challenges of housing affordability.



    Kishone Roy – CEO, British Columbia Non-Profit Housing Association

    Kishone is CEO of the BC Non-Profit Housing Association where he advocates for the affordable housing sector in BC.During his time at BCNPHA it has doubled in size, seen governments invest over a billion new dollars in social housing, moved it’s offices into an innovative co-location and implemented major projects like the Rental Housing Index and the introduction of new professional designation for the sector. BCNPHA has also undergone a major expansion of their events and education programs and acquired an equity stake in Encasa Financial, a mutual fund company owned and managed by the sector.


    Janice Abbot, CEO – Atira Women’s Resource Society

    Janice has been the CEO since 1992, leading the Society through its incredible growth from a single transition house located in South Surrey with a staff of seven to a large multi-service agency with two, for-profit subsidiaries, a development arm and more than 500 staff.

    She has headed up numerous innovative capital projects including Canada’s first multi-unit recycled shipping container housing development, which was completed in August 2013.

    Janice was recognized by BC Business Magazine as among one of BC’s 35 Most Influential Women in 2016.


    Sarah Hill – CEO, Greater Sydney Commission

    Sarah is recognised as a leading expert in the field of housing policy, with specific regard to affordable housing. As the CEO of the Greater Sydney Commission, a new, independent organization, she is  responsible for leading the planning of Greater Sydney. Sarah is also an Adjunct Professor at the University of Technology Sydney in the Faculty of Design, Architecture and Building. She was recognized as the Planning Institute of Australia’s current NSW Planner of the Year and also Australian Planner of the Year for 2016. She is also the recipient of two international planning awards including the Mayor of London Planning Award for Excellence and the Royal Town Planning Institute Award for Planning.


    David Eddy – CEO, Vancouver Native Housing Society

    David is CEO of Vancouver Native Housing Society (VNHS), a non-profit, off-reserve, Aboriginal housing provider in Vancouver, Canada. Under David’s leadership over the last seven years, VNHS has increased its portfolio by nearly 100% and broadened its mandate from strictly housing urban Aboriginal families and seniors to providing supportive housing for Aboriginal and non-Aboriginal homeless people and those at risk of homelessness, housing for youth and for women fleeing violence. Since June, 2012 David has taken VNHS in a new direction of entrepreneurialism and self-sustainability, creating two social enterprises which have received international media attention and acclaim, the Skwachàys Lodge (www.skwachays.com) and the Urban Aboriginal Fair Trade Gallery. (www.urbanaboriginal.org)


    Jen Muranetz – Filmmaker

    An accomplished digital storyteller and journalist, crafting newsworthy, original content for video and print platforms, Jen has over six years’ experience producing, reporting, writing, shooting and editing video for lifestyle news and broadcast. She currently works as a video journalist for Simon Fraser University and as a freelancer, creating compelling video and print media for independent clients and online platforms. She has been published in a variety of media outlets, including VICE Canada and Modern Agriculture. As part of Storyhive, Jen is working on a documentary called Better Together which delves into the subculture of co-housing by vignetting some of Vancouver’s most established collective houses.


    Kira Gerwing – Community Investment Manager, Vancity

    Kira’s work focuses on enabling the development of social enterprise real estate projects that result in community ownership, affordability, and green buildings. Kira’s work at Vancity stems from eight years of urban planning in Downtown Eastside neighbourhoods with the City of Vancouver. She has a passion for finding creative and engaging ways to ensure everyone’s fundamental right to flourish. As such, her efforts have centred on local economic development: crafting deals that create high-value, positive impact in communities and that leverage emerging opportunities in sustainability sectors of the economy. She has worked on projects and policies for affordable housing and social purpose real estate development, as well as local food, materials diversion, the creative economy, community-based forestry, sustainable fisheries, and eco-tourism.


    Ouri Scott – Intern Architect, Dialog

    As one of the first Indigenous women to graduate from the UBC’s Master of Architecture program, Ouri is driven to resolve prevalent, yet often unaddressed design issues that face First Nations people across Canada, and around the world. As a designer, she looks to develop a modern language of architecture that reflects and responds to contemporary First Nations culture. Her most recent work includes an award-winning concept for a net-zero, mixed-use development in Seattle that incorporates renewable energy strategies and intensive vertical farming. As a proud member of the Tlicho First Nation in northern Canada, Ouri works with First Nations communities across western Canada in the areas of community development, traditional knowledge and indigenous governance.


    Rowan Arundel – Researcher, University of Amsterdam

    Rowan is a researcher within the Centre of Urban Studies and the Department of Geography, Planning and International Development at the University of Amsterdam in the Netherlands. He is embedded within the EU-funded research project HOUWEL and focuses on quantitative research into changing housing careers of young adults, growing housing inequalities and the relationship between labour market divides and housing outcomes. He is in the final stages of completing his PhD. He has recently published on ‘declining homeownership across Europe in the post-crisis era,’ ‘trends in parental co-residence and shared living,’ and has several upcoming publications on ‘boomerang returns to the parental home’, ‘growing inequalities in housing wealth accumulation’, as well as ‘labour market insecurity and the end of mass homeownership.’


    Get Tickets Here


    Thursday, October 27th 2016  (7:00pm – 9:00pm)

    Vancouver Convention Centre – East

    999 Canada Place
    2nd floor, Parkview Terrace Room