Great Bear Sea

Client:
David Suzuki Foundation
Sector:
Services:
  • Campaigns

Public engagement campaign seeking support for ocean protection.

A coalition consisting of the David Suzuki Foundation, WWF Canada, CPAWS-BC, and the Living Oceans Society sought Cause+Affect's assistance in creating a public campaign. The primary objective of the campaign was to rally public support for a collaborative plan between the Province of British Columbia and First Nations to safeguard coastal regions.

Utilizing various mediums, including video, environmental signage, a dedicated website, and digital comms, the multifaceted campaign successfully garnered 20,000 signatures, which were then delivered to the Provincial government. The campaign served as a crucial reminder of the importance of planning for the future of our environment.

Upon achieving its goals, the campaign received uplifting news that further actions had been taken to ensure the successful execution of the protection process.