Sustainable construction innovation brand

Client:
Equilibrium Structural Engineers
Sector:
Services:
  • Brand,
  • Strategy

Equilibrium is a global authority on mass timber construction.

Engineering a brand

Cause+Affect was brought aboard to better communicate their expertise and vision for innovative building design to help them garner the recognition they deserve and engage larger clients and projects.

Their new brand – including identity, website and communication assets – was developed to challenge the industry norm (just like they do) and illustrate the expertise, confidence and creativity that has elevated Equilibrium to industry leadership and global renown.